Chocolarium
Target market: Middle East and Africa
Chocolarium Ljubljana is an innovative concept combining a chocolate and cocoa museum, experiential workshops, and a boutique café offering artisan chocolate desserts and drinks. Visitors can explore the history of chocolate, participate in hands-on chocolate-making workshops, and enjoy premium Slovenian and European chocolate creations. Visitors first slide down a slide into the jungle, where they watch a short film in the cinema. Then, accompanied by a guide, they go through all the stages of processing cocoa and other raw materials. Next, they arrive at the chocolate fountains, where they can taste different types of chocolate, and in the the end, they enter the land of Willy Wonka, where more than 100 different flavors and types of chocolate are available. In addition to daily experiences, Chocolarium Ljubljana also hosts birthday celebrations, team-building events, and special themed programs during holidays making it a dynamic and engaging destination for visitors of all ages throughout the year. Chocolarium is a distinctive experiential concept that merges culture, education, and gastronomy. Chocolarium Ljubljana connects the storytelling of chocolate with a sensory visitor experience. The brand offers a strong visual identity, premium local products, and a proven concept suitable for tourist cities and family destinations.



